Case Studies



Case Study: shippo

Full-stack shipping for commerce

Shippo approached Spark to help it better position its young co-founders as technology leaders and innovators in order to build a more active pipeline of potential ‘unicorns of eCommerce.’

Case Study: bluesmart

Influencer marketing: product awareness & sales

Increase brand awareness, product awareness, and drive pre-orders of the Bluesmart Series 2 line.

Case Study: eharmony

Repositioning a leading brand

Faced with a conservative perception, eHarmony sought Spark’s help to break through the noise as the number one dating platform in the world focused on compatibility and backed by science.

Case Study: Blumberg Capital

MONEY 20/20 SURVEY CAMPAIGN

Make a splash at Money2020 and position Blumberg Capital as a leading early stage FinTech investor.

Case Study: dropcam

Becoming a household name

Faced with the perception that the IP camera market was 10 years old and not innovative, Dropcam sought Spark’s help to break through the noise and become the market leader and a household name.

Case Study: RightMesh

From token sale to ongoing media coverage

We worked to facilitate the close of RightMesh’s $30M token generating event by generating positive press in crypto and tech outlets that explain the concept of a tokenized mesh network. From there, we worked with RightMesh to continue securing media coverage related to their partnerships and ongoing product development 

Case Study: Simple Token

Launching a token with huge social engagement

With a focus on the Crypto/Blockchain community, Spark was challenged to grow Simple Token’s (now OST) project awareness, as well as build and manage the online community to support a successful ICO while laying the groundwork for sustained visibility beyond token sale.

Case Study: Rigetti

Joining the Big Leagues

Rigetti needed to build its profile in the quantum computing landscape dominated by academic research and resource-rich efforts to commercialize quantum computers at tech giants such as IBM and Google.

Case Study: Cloudyn

Optimizing Analysts and Customers

Cloudyn wanted to increase awareness of its cloud cost management platform and cost optimization tool, as well as its integrations with major cloud platforms AWS, Azure and Google, through PR.